Commercial Director

Tatiana De Los Reyes

Tatiana De Los Reyes is the Commercial Director at Cashel Travel, a Destination Management Company (DMC) that designs and delivers incentive programmes, conferences, group tours, and bespoke travel across Scotland, England, Wales, and Ireland. In this leadership role, she oversees commercial strategy, market development, and key trade partnerships for the business. 
Tatiana has extensive experience representing Cashel Travel at international trade shows and buyer events, and specialises in contracting, pricing, and product development for MICE and group travel. She works closely with tour operators and agencies across multiple source markets to shape competitive, creative programmes that meet clients’ objectives and budgets. 


Background 
Tatiana’s background spans sales, key account management, and destination marketing within the UK and Irish inbound sector. She is frequently involved in industry initiatives and workshops, maintaining close ties with tourism boards and partners while championing the value of the UK and Ireland as destinations for meetings, incentives, and leisure travel. 

Tatiana De Los Reyes

Professional Experience

  • Commercial Director – Cashel Travel – Present
  • General Manager – Cashel Travel – (2021 – 2025)
  • Director of Global Sales – Cashel Travel (senior commercial leadership role) (2018-2021)
  • General Manager – Greater Edinburgh Area – (2015 – 2018)
  • Head of Business Development – Greater Edinburgh Area – (2014 – 2015)
  • Business Development Manager for South Europe and Latin Markets – CIE Tours International – (2007 – 2014)
  • Event Manager – Dublin Ireland – (2008 – 2012)
  • Sales Manager South Europe – Irish Welcome Tours – (2006 – 2007)
  • Business Development Southern Europe FIT Department – Abbey Tours – (2003 – 2006)